Sunday, December 07, 2014

Nostalgia Theater: G.I. Joe Action Stars Cereal

It's Sunday morning and my kids are watching vintage G.I. Joe cartoons on Netflix, and as I figure out what to make them for breakfast, I'm naturally reminiscing back to the 1980s, and the magical days when just about every kiddie property got turned into breakfast food. To wit, G.I. Joe Action Stars, yet another short-lived licensed cereal churned out by Ralston (yep, them again) at the height of the Real American Hero's popularity, this one lasting from 1985 to...later in '85? I don't know when exactly Action Stars faded away, but it wasn't long for this Earth, let's put it that way. Taste-wise, the stuff itself was nigh indistinguishable from most of the other confections populating the cereal aisle at the time, which is why they relied on the Joe tie-in, including packed-in mini-comics, and commercials like the one below to do the heavy lifting. And in what amounts to proof of my point, I have fonder memories of the commercial than the cereal. Yo, Joe...wanna pass the milk?

One Year Ago in Nostalgia Theater: Mattel's Demolition Man Action Figures
Two Years Ago in Nostalgia Theater: Superboy's Flight Through Syndication
Three Years Ago in Nostalgia Theater: The Animated Planet of the Apes

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