Thursday, July 15, 2010

INCEPTION: The Comic

Inception opens tomorrow (well, tonight at midnight, actually), and as far as the early word goes, it certainly has the wind at its back.  Now, in a clever bit of marketing reminiscent of the studio's strategy with the similarly-positioned The Matrix eleven years ago, Warners has posted a comic prequel to the movie online written by Chris Nolan's producing partner Jordan Goldberg.  According to AICN, this isn't essential reading, but it does set up the characters and world without spoiling the movie itself, so it's definitely worth a look.

FYI, I'm seeing Inception tomorrow, and hope to have my review up soon thereafter.

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